Keio University Shonan Fujisawa Campus
Course Summary (Syllabus)
POLICY MANAGEMENT (POLICY MAKING AND SOCIAL INNOVATION) （Jiro Kokuryo）
1. Objectives/Teaching method
This course aims at developing entrepreneurial skills in creating new business that solves both economic and social issues. After a series of readings and exercises on the meaning and the methods of entrepreneurs, we try to develop entrepreneurial thinking in students by looking at real life issues that entrepreneurs are encountering.
This course will be jointly developed with many Asian universities that are connected by SOI-Asia satellite system. While Keio will take the lead, occasional lectures and presentations are made from partner universities in the course.
Business plan contest is incorporated in the course. Class participants are expected to submit business proposal to the contest.
This course will be offered in English to accommodate international students.
2. Materials/Reading List
Introduction of the course.
What is "Technology Entrepreneurs?" Why is innovation/ entrepreneurship important?
#2 Entrepreneurship in Action
Invite winner of 2008 Business Plan Contest that took place in this course last year. Will hear from them as well as explain to the students why they were highly regarded by the referees.
#3 Primary Business Essentials (1)
Basics of starting a business. Marketing & finance.
#4 Primary Business Essentials (2)
Basics of starting a business. Logistics and Organization.
#5 Micro Business
Professor Ohe of Waseda will be our guest speaker to talk about his efforts in developing micro businesses in Asia.
#6 Learning from a Significant Case
Discuss on e-Mbile case, which is a successful and prominent venture in Japan in building wireless infrastructure.
#7 Financing of Venture Companies
Guest speaker from venture capital company will provide guest speech.
#8 Hearing from Real Entrepreneurs
President of e-Mobile, Mr. Eric Gan, will give us a guest lecture.
#9 Intellectual Property Right
Intellectual property right management is an important factor in creating technology based ventures. Professor Hatori of Keio's Intellectual Property Center will provide a lecture.
#10 Successful Asian Entrepreners
Will hear from a successful entrepreneur either from Malaysia
#11 Learning from Real Case and Entrepreneur
Will study a case on rapidly growing on-line game company (GALA) and hear from its president directly.
#12 Business plan contest
Presentations from business plan contest
#13 Wrap up
Wrap up session
4. Assignments/Examination/Grad Eval.
Students will be graded by
(1)submitted short comments
(3)contribution to the class discussion.
There will be no final exam.
5. Special Note
This course is offered as an e-learning course for non-SFC students. e-students are expected to submit same assignments as well as viewing archived video of the class.
Please note that following schedule is tentative and subject to change later.
6. Prerequisit / Related courses
7. Conditions to take this course
8. Relation with past courses
9. Course URL