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ベンチャー経営論

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科目名ベンチャー経営論 [ シラバス ]


英語での授業。ビジネスラン基礎、ベンチャー実例のケース討論、ビジネスプラン演習などが行われる。アジア各国の大学を衛星通信でつなぐSOI-ASIAプロジェクトの一貫として提供される。SOI-ASIA主催のビジネスコンテストへの参加を奨励される。


担当者 國領 二郎梅嶋 真樹
授業期間2011年秋学期 火曜日2時限
授業レベル 学部
参考文献 参考文献リスト


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第01回2011/09/27 Overview/Introductry
- Extra Materials 【履修者限定】
- Lecture 1 【履修者限定】
There are many issues to consider when you select an entrepreneur as 
your career: how to promote your plan and yourself to some partners, 
such as management team, investor, and customer. What is the risk on 
your career? What are the advantages in university startup? We will 
argue these issues among the students in Keio University and in 
Chulalongkorn University, Thailand.
Announcement: Details about the Business plan contest at SOI Asia 
2011-2012.


第02回2011/10/04 Learning about how to create business from university study
- Lecture 2 【履修者限定】
- Dream Team Briefing Notes 【履修者限定】
We learn about the strategy to connect university research with 
commercialization. Are there  strategic points whereby research 
outcome can be incorporated? We will invite Prof. Sureswaran 
Ramadass, who has successful experience to discuss about his 
strategies.
Guest speaker, Prof.Sureswaran Ramadass, University Saint Malaysia.


第03回2011/10/08 Learning about business model development -1-
- Lecture 3 【履修者限定】
We learn about the basics of starting the business: vision creation, 
shaping management team, finance planning, and business modeling. 
For example, in daily business, cash flow operation is essential. 
You can go bankrupt even when making profit if without the basics.


第04回2011/10/11 Learning about business model development -2-
- Lecture 4 【履修者限定】
We learn about the basics of starting the business: vision creation, 
shaping management team, finance planning, and business modeling. 
For example, in daily business, cash flow operation is essential. 
You can go bankrupt even when making profit but if the basics.


第05回2011/10/18 Learning how to develop infrastructure business by a small company -1- 18-Oct
- BusinessPlanTemplate
- Finance Learning material
Weather News Inc [WN] is the biggest privately funded weather 
forecasting company in the world. Since entering this market, HN has 
changed the market where the public service has owned dominating 
position. How did WN identify growing opportunity? Why is small 
company able to start business? We will invite the CEO to discuss 
about his unique strategy.
Guest Speaker, Mr. Chihito Kusahiraki, CEO, Weather News Inc


第06回2011/10/25 Learning how to develop business in a foreign country 25-Oct
- lecture 【履修者限定】
When starting business in a foreign country, you need to develop 
strategy adjusting local market. That is essential condition for 
your success. We will invite the guest speaker from Thailand and 
Chulalongkorn University to discuss about his unique strategy.
Guest Speaker, alumni at Chulalongkorn University.


第07回2011/11/01 Learning decision making at Infrastructure Business through case study 1-Nov
- Lecture
E-mobile is Japanese mobile broadband infrastructure operator. Since 
joining the competitive market occupied by big companies, E mobile 
has grown and established its position. We will experience decision 
making at infrastructure business through case discussion.


第08回2011/11/08 Learning how to develop infrastructure business by a small company -2- 8-Nov
- Lecture
- Lecture 【履修者限定】
E-mobile is Japanese mobile broadband infrastructure operator. Since 
joining the competitive market occupied by big companies, E mobile 
has grown and established its position. We will invite the CEO to 
discuss about his unique experience.
Guest Speaker, Mr. Eric Gan, CEO, E-mobile.Inc.	


第09回2011/11/15 Learning how to develop application and software Business 15-Nov
- lecture 【履修者限定】
Sangikyo, Inc is a wireless engineering services company, which has 
received good reputation at existing services. But Mr Sengoku, CEO, 
Sangikyo Inc. developed new software service, which has created 
efficiency and value added to the inter-organizational 
communication. Why did he start the new business? What is the 
uniqueness in his strategy to expand the software?
Guest Speaker, Mr. Michiyasu Sengoku, CEO, Sangikyo Inc.


第10回2011/11/29 Case discussion about emobile2011
- Lecture 【履修者限定】


第11回2011/12/06 Learning how to protect your technology and promote it 6-Dec
- Lecture notes 【履修者限定】
When you disclose your research to commercialization, it means that 
you will be exposed to some form of business risk. But the risk is 
controlled by intellectual property[IP]. Thus, IP is an important 
knowledge for the university startup, who has invested much asset 
and time on technology creation. How to protect your technology and 
create intellectual property[IP]? We will invite an core personnel 
in this sector to discuss about his strategy.
Guest Speaker, Mr.Masanobu Katoh, Professor, Keio University


第12回2011/12/13 Learning how to be attractive to Venture Capital 13-Dec
- 【履修者限定】
When you shape the management team and write up the business plan, 
you will need to fundraise to realize your idea and research outcome 
into society. Venture Capital[VC] is one of the important cash 
resources for all small companies. But many suggestions by 
entrepreneurs are rejected by VC. Is there any condition to receive 
funding  from VC?
We will invite the executive at Venture Capital to argue on how to 
create an attractive business plan for VC.
Guest Speaker, Mr.Nobutake Suzuki, Partner, GlobalBrains,Inc


第13回2011/12/20 Business Plan contest final round -2- 20-Dec
- Lecture 【履修者限定】
Business Plan contest final round -2-


第14回2012/01/17 Wrap-up of the course 17-Jan
- lecture 14 【履修者限定】
Wrap-up of the course



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